It’s Possible With Platinum
American Express

 

Most small businesses are like a duck on a pond. Calm on the surface, but frantically paddling underneath trying to stay afloat.

Products like the American Express Platinum Business card can help small businesses in a number of ways. And what better way to showcase its value than talking to the business owners who use it?

We drew back the curtains on two iconic Sydney-based small businesses: high-end, Parisian-inspired restaurant, Bistro Rex and luxury homewares and antiques store, Parterre.

Our short films give a glimpse into the beautiful chaos behind the scenes, and more importantly, demonstrate how their signature products are made Possible with Platinum.

Executive Creative Director: Gavin McLeod
Creative Director: Chris Little
Creatives: Tom Macphail, Jake Ausburn
Director: Dylan Harrison

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