Selfchat
Snapchat Creative Council Competition

Top 3 Finalists (2021)

Gen Z has really felt the brunt of the pandemic when it comes to job opportunities. But the good news is, these digital natives are actually entering the workforce the best equipped to thrive in the future. They just don’t seem to know it.

We were tasked to create a Snap-led campaign that inspires Gen Z to realise their strengths and make their future careers something to look forward to.